The difference when working with Sal

– A Letter From Sal
“What keeps me driven and committed daily is seeing my clients get the results they’ve dreamed of and deserve. Helping business owners and professionals work through their fears and concerns and clarifying what their numbers mean is profoundly fulfilling. Sometimes, what may seem like an unprofitable business is working through the puzzle pieces and finding a different solution and new perspective.

My one-on-one training, business mentorship, and coaching sessions allow me to help you understand your numbers. When you are less overwhelmed and have peace of mind with your finances, you can do what you do best—grow your business. I started Accounting By Sal Corp. in 2008 to help other individuals gain clarity and ease the stress that often comes with their bookkeeping and accounting systems.

Today, I’m proud to be an established entrepreneur with an impressive 5-star Google rating and glowing reviews from my clients. I thank everyone I work with for the opportunity to teach, mentor, and share my love of business. I look forward to working with you.”

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Integrity

Clients feel like they have an expert on their side and a partner who they can trust. Sal creates a comfortable environment where people can express their concerns with their finances.

Above and beyond

Business and numbers go hand in hand. As an entrepreneur herself, Sal has a deep understanding of how business works and provides mentorship in this area.

She shares her knowledge

Sal believes that part of having an abundance mindset is to share knowledge. It’s why she enjoys teaching people the accounting principles and helping them learn the tools and platforms they need to stay organized and on top of their bookkeeping.

Top-Rated Accounting Services

With over 75 reviews on Google, Accounting By Sal Corp has a 5 star rating.

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Get to know Sal

Outside of leading her company, Sal loves spending quality time with her two daughters and family, diving into John Maxwell’s leadership books, tuning into inspiring podcasts, enjoying 5km walks a few days a week, practicing yoga, and volunteering at the food bank alongside her kids.

Who is Sal?

Sal is an industry-leading accounting professional with an entrepreneurial spirit and a passion for business coaching and mentorship. She is a:

  • Industry Leader
  • Entrepreneur
  • Mentor
  • Coach
  • Speaker
  • Professional

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Now Offering Xero Accounting Software Training

Accounting software made for small businesses and sole traders.

From setting up invoices and expenses, mastering migration, and connecting third-party apps that save time, Sal’s hands-on, real-real world guidance will help you streamline your workflow, stay organized, and make smarter business decisions.

Learn more

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Speaking Engagements & Podcasts

From financial literacy for students of all ages to industry panel discussions, Sal brings expert accounting concepts to life with real-world examples and practical tools. Dive into her podcast on bookkeeping, technology, and business growth as she offers actionable insights and guidance.

Credentials and Qualifications

Sal is a certified accounting professional with years of experience across various industries. As a business owner herself, she speaks the language of her clients.

Knowledge of basic accounting principles is required to use any accounting software correctly, so our training includes an overview. Even if you have no experience, having a qualified expert by your side means your bookkeeping system can be organized, accurate, and efficient.

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Along with her education and credentials, Sal serves as a mentor, speaker, and coach in her industry:
  • Bachelor of Business Administration Degree from the University of Toronto
  • Accounting Technician Certification from Northern Alberta Institute of Technology
  • Advanced QuickBooks ProAdvisor and QuickBooks Training Advisor
  • QuickBooks Online Trainer for Padgett Business Services
  • QuickBooks Online Trainer for Motani & Co.
  • FreshBooks Partner
  • Founder of The Bookkeeping Academy
  • Women in Accounting Mentor
  • Financial Literacy Presenter for Elementary School Students in Edmonton and Toronto
  • Guest on “The Successful Bookkeeper” Podcast, Episode 162 and Episode 205
  • Guest on “What’s Your And?” Podcast
  • Guest on The Finance Cafe Podcast
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Our Client’s Experience with us

Sal and her team supported my transition from keeping my own books using sub-par software to having a professional team managing them in QBO.

I have always loved keeping my own books, and put off getting professional support for far too long. I wish I’d done it earlier, because Sal and her team have my books running super-efficiently and I’m spending more time serving clients. Highly recommend.

- Sandi Martin

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